美国站
rop
ROP
关键词概览
- 周搜索量
- 461 环比 +15.83%
- ABA排名
- 398,303 较上周 ↑60,663名
- CPC建议竞价($)
- - 范围 -–-
- 点击转化率
- - 关键词全周期转化率
- 自然位滚动率
- 2.8超高
- 广告位竞争难度
- -
指标说明
关键词下自然位 ASIN 的滚动频率。数值越大，排名变动越频繁；数值越小，排名越稳定。每周一更新。
根据关键词搜索量、竞争度和广告竞争度综合计算。分数越高，竞争越激烈。每周一更新。
基于关键词竞争度、点击率和转化率计算的参考出价。建议区间不保证曝光效果，悬浮曲线可查看每周竞价及区间。
点击转化率
点击转化率表示该关键词下，所有 ASIN（并非仅限于反查 ASIN）的平均点击出单转化率。
该数据由西柚团队基于亚马逊商机探测器提供的关键词 24
小时转化率，结合千亿级数据与自研算法，计算得出每个关键词的
全周期转化率。
⚠️ 市面上不少工具仅展示商机探测器中的 24
小时转化率数据。由于统计口径仅覆盖点击后 24
小时内的转化行为，这类数据在用户决策周期较长的商品场景中存在明显偏差，难以还原关键词在真实销售周期内的转化效果。
西柚的全周期转化率通过数据还原与算法修正，全面覆盖不同商品类型的转化特征，能更准确支持选品判断、流量评估及广告投放策略制定。
👉 数据原理详见文章《打破认知，你所不知道的点击转化率》。
**由于商机探测器覆盖的关键词不全，大概只有 20%
的关键词有点击转化率数据
周搜索量趋势
- 最新值
- 461
趋势数据见下方明细
查看公开周数据
| 日期 | 周搜索量 |
|---|---|
| 2023-12-31 ~ 2024-01-06 | 171 |
| 2024-01-07 ~ 2024-01-13 | 125 |
| 2024-01-14 ~ 2024-01-20 | 79 |
| 2024-01-21 ~ 2024-01-27 | 135 |
| 2024-01-28 ~ 2024-02-03 | 112 |
| 2024-02-04 ~ 2024-02-10 | 151 |
| 2024-02-11 ~ 2024-02-17 | 201 |
| 2024-02-18 ~ 2024-02-24 | 195 |
| 2024-02-25 ~ 2024-03-02 | 167 |
| 2024-03-03 ~ 2024-03-09 | 152 |
| 2024-03-10 ~ 2024-03-16 | 174 |
| 2024-03-17 ~ 2024-03-23 | 163 |
| 2024-03-24 ~ 2024-03-30 | 142 |
| 2024-03-31 ~ 2024-04-06 | 196 |
| 2024-04-07 ~ 2024-04-13 | 155 |
| 2024-04-14 ~ 2024-04-20 | 188 |
| 2024-04-21 ~ 2024-04-27 | 199 |
| 2024-04-28 ~ 2024-05-04 | 973 |
| 2024-05-05 ~ 2024-05-11 | 2,417 |
| 2024-05-12 ~ 2024-05-18 | 1,339 |
| 2024-05-19 ~ 2024-05-25 | 1,110 |
| 2024-05-26 ~ 2024-06-01 | 1,534 |
| 2024-06-02 ~ 2024-06-08 | 534 |
| 2024-06-09 ~ 2024-06-15 | — |
| 2024-06-16 ~ 2024-06-22 | 81 |
| 2024-06-23 ~ 2024-06-29 | 1,204 |
| 2024-06-30 ~ 2024-07-06 | 80 |
| 2024-07-07 ~ 2024-07-13 | 69 |
| 2024-07-14 ~ 2024-07-20 | 123 |
| 2024-07-21 ~ 2024-07-27 | 164 |
| 2024-07-28 ~ 2024-08-03 | 209 |
| 2024-08-04 ~ 2024-08-10 | 175 |
| 2024-08-11 ~ 2024-08-17 | 202 |
| 2024-08-18 ~ 2024-08-24 | 209 |
| 2024-08-25 ~ 2024-08-31 | 175 |
| 2024-09-01 ~ 2024-09-07 | 201 |
| 2024-09-08 ~ 2024-09-14 | 184 |
| 2024-09-15 ~ 2024-09-21 | 186 |
| 2024-09-22 ~ 2024-09-28 | 256 |
| 2024-09-29 ~ 2024-10-05 | 316 |
| 2024-10-06 ~ 2024-10-12 | 213 |
| 2024-10-13 ~ 2024-10-19 | 200 |
| 2024-10-20 ~ 2024-10-26 | 179 |
| 2024-10-27 ~ 2024-11-02 | 127 |
| 2024-11-03 ~ 2024-11-09 | 167 |
| 2024-11-10 ~ 2024-11-16 | 122 |
| 2024-11-17 ~ 2024-11-23 | 105 |
| 2024-11-24 ~ 2024-11-30 | 96 |
| 2024-12-01 ~ 2024-12-07 | 69 |
| 2024-12-08 ~ 2024-12-14 | 114 |
| 2024-12-15 ~ 2024-12-21 | 96 |
| 2024-12-22 ~ 2024-12-28 | 198 |
| 2024-12-29 ~ 2025-01-04 | 139 |
| 2025-01-05 ~ 2025-01-11 | 116 |
| 2025-01-12 ~ 2025-01-18 | 121 |
| 2025-01-19 ~ 2025-01-25 | 150 |
| 2025-01-26 ~ 2025-02-01 | 94 |
| 2025-02-02 ~ 2025-02-08 | 181 |
| 2025-02-09 ~ 2025-02-15 | 126 |
| 2025-02-16 ~ 2025-02-22 | 103 |
| 2025-02-23 ~ 2025-03-01 | 101 |
| 2025-03-02 ~ 2025-03-08 | 99 |
| 2025-03-09 ~ 2025-03-15 | 126 |
| 2025-03-16 ~ 2025-03-22 | 73 |
| 2025-03-23 ~ 2025-03-29 | 131 |
| 2025-03-30 ~ 2025-04-05 | 85 |
| 2025-04-06 ~ 2025-04-12 | 140 |
| 2025-04-13 ~ 2025-04-19 | 91 |
| 2025-04-20 ~ 2025-04-26 | 142 |
| 2025-04-27 ~ 2025-05-03 | 105 |
| 2025-05-04 ~ 2025-05-10 | 170 |
| 2025-05-11 ~ 2025-05-17 | 176 |
| 2025-05-18 ~ 2025-05-24 | 172 |
| 2025-05-25 ~ 2025-05-31 | 198 |
| 2025-06-01 ~ 2025-06-07 | 273 |
| 2025-06-08 ~ 2025-06-14 | 272 |
| 2025-06-15 ~ 2025-06-21 | 137 |
| 2025-06-22 ~ 2025-06-28 | 184 |
| 2025-06-29 ~ 2025-07-05 | 152 |
| 2025-07-06 ~ 2025-07-12 | 131 |
| 2025-07-13 ~ 2025-07-19 | 157 |
| 2025-07-20 ~ 2025-07-26 | 197 |
| 2025-07-27 ~ 2025-08-02 | 80 |
| 2025-08-03 ~ 2025-08-09 | 110 |
| 2025-08-10 ~ 2025-08-16 | 141 |
| 2025-08-17 ~ 2025-08-23 | 116 |
| 2025-08-24 ~ 2025-08-30 | 99 |
| 2025-08-31 ~ 2025-09-06 | 151 |
| 2025-09-07 ~ 2025-09-13 | 80 |
| 2025-09-14 ~ 2025-09-20 | 116 |
| 2025-09-21 ~ 2025-09-27 | 95 |
| 2025-09-28 ~ 2025-10-04 | 80 |
| 2025-10-05 ~ 2025-10-11 | 88 |
| 2025-10-12 ~ 2025-10-18 | 104 |
| 2025-10-19 ~ 2025-10-25 | 126 |
| 2025-10-26 ~ 2025-11-01 | 117 |
| 2025-11-02 ~ 2025-11-08 | 116 |
| 2025-11-09 ~ 2025-11-15 | 118 |
| 2025-11-16 ~ 2025-11-22 | 64 |
| 2025-11-23 ~ 2025-11-29 | 100 |
| 2025-11-30 ~ 2025-12-06 | 47 |
| 2025-12-07 ~ 2025-12-13 | 98 |
| 2025-12-14 ~ 2025-12-20 | 87 |
| 2025-12-21 ~ 2025-12-27 | 110 |
| 2025-12-28 ~ 2026-01-03 | 139 |
| 2026-01-04 ~ 2026-01-10 | 97 |
| 2026-01-11 ~ 2026-01-17 | 105 |
| 2026-01-18 ~ 2026-01-24 | 87 |
| 2026-01-25 ~ 2026-01-31 | 133 |
| 2026-02-01 ~ 2026-02-07 | 57 |
| 2026-02-08 ~ 2026-02-14 | 77 |
| 2026-02-15 ~ 2026-02-21 | 116 |
| 2026-02-22 ~ 2026-02-28 | 116 |
| 2026-03-01 ~ 2026-03-07 | 113 |
| 2026-03-08 ~ 2026-03-14 | 143 |
| 2026-03-15 ~ 2026-03-21 | 131 |
| 2026-03-22 ~ 2026-03-28 | 169 |
| 2026-03-29 ~ 2026-04-04 | 113 |
| 2026-04-05 ~ 2026-04-11 | 80 |
| 2026-04-12 ~ 2026-04-18 | 212 |
| 2026-04-19 ~ 2026-04-25 | 338 |
| 2026-04-26 ~ 2026-05-02 | 462 |
| 2026-05-03 ~ 2026-05-09 | 330 |
| 2026-05-10 ~ 2026-05-16 | 261 |
| 2026-05-17 ~ 2026-05-23 | 221 |
| 2026-05-24 ~ 2026-05-30 | 312 |
| 2026-05-31 ~ 2026-06-06 | 299 |
| 2026-06-07 ~ 2026-06-13 | 200 |
| 2026-06-14 ~ 2026-06-20 | 196 |
| 2026-06-21 ~ 2026-06-27 | 248 |
| 2026-06-28 ~ 2026-07-04 | 332 |
| 2026-07-05 ~ 2026-07-11 | 349 |
| 2026-07-12 ~ 2026-07-18 | 465 |
| 2026-07-19 ~ 2026-07-25 | 370 |
| 2026-07-26 ~ 2026-08-01 | 433 |
| 2026-08-02 ~ 2026-08-08 | 386 |
| 2026-08-09 ~ 2026-08-15 | 424 |
| 2026-08-16 ~ 2026-08-22 | 439 |
| 2026-08-23 ~ 2026-08-29 | 593 |
| 2026-08-30 ~ 2026-09-05 | 437 |
| 2026-09-06 ~ 2026-09-12 | 324 |
| 2026-09-13 ~ 2026-09-19 | 339 |
| 2026-09-20 ~ 2026-09-26 | 315 |
| 2026-09-27 ~ 2026-10-03 | 377 |
| 2026-10-04 ~ 2026-10-10 | 312 |
| 2026-10-11 ~ 2026-10-17 | 354 |
| 2026-10-18 ~ 2026-10-24 | 398 |
| 2026-10-25 ~ 2026-10-31 | 461 |
关键词下的ASIN
商品订单表现此关键词出现在前3页的 ASIN 共 329 个
按关键词流量降序预览前 5 个，先看商品订单表现。
订单为商品近30天整体订单量，非该关键词带来的订单。
| 竞争商品 | 近30天订单量及价格 | 关键词流量（近7天） |
|---|---|---|
| 100+价格 $14.99 | 624 流量占比 6.58% | |
| <50价格 $11.99 | 414 流量占比 4.36% | |
| 1,000+价格 $13.99 | 404 流量占比 4.26% | |
| <50价格 $14.99 | 385 流量占比 4.06% | |
| <50价格 $69.99 | 363 流量占比 3.83% |
还有 309 个 ASIN 待探索
免费注册查看完整列表并使用筛选，比较更多商品的订单表现
关键词ABA排名趋势
- 最新值
- 398,303
趋势数据见下方明细
查看公开周数据
| 日期 | ABA排名 |
|---|---|
| 2023-12-31 ~ 2024-01-06 | 1,019,230 |
| 2024-01-07 ~ 2024-01-13 | 1,347,322 |
| 2024-01-14 ~ 2024-01-20 | 1,960,708 |
| 2024-01-21 ~ 2024-01-27 | 1,256,998 |
| 2024-01-28 ~ 2024-02-03 | 1,475,363 |
| 2024-02-04 ~ 2024-02-10 | 1,142,881 |
| 2024-02-11 ~ 2024-02-17 | 879,853 |
| 2024-02-18 ~ 2024-02-24 | 904,119 |
| 2024-02-25 ~ 2024-03-02 | 1,040,210 |
| 2024-03-03 ~ 2024-03-09 | 1,130,696 |
| 2024-03-10 ~ 2024-03-16 | 1,001,493 |
| 2024-03-17 ~ 2024-03-23 | 1,063,194 |
| 2024-03-24 ~ 2024-03-30 | 1,206,777 |
| 2024-03-31 ~ 2024-04-06 | 899,339 |
| 2024-04-07 ~ 2024-04-13 | 1,110,303 |
| 2024-04-14 ~ 2024-04-20 | 934,433 |
| 2024-04-21 ~ 2024-04-27 | 887,224 |
| 2024-04-28 ~ 2024-05-04 | 193,466 |
| 2024-05-05 ~ 2024-05-11 | 89,668 |
| 2024-05-12 ~ 2024-05-18 | 142,349 |
| 2024-05-19 ~ 2024-05-25 | 170,375 |
| 2024-05-26 ~ 2024-06-01 | 125,056 |
| 2024-06-02 ~ 2024-06-08 | 345,397 |
| 2024-06-09 ~ 2024-06-15 | — |
| 2024-06-16 ~ 2024-06-22 | 1,913,479 |
| 2024-06-23 ~ 2024-06-29 | 157,603 |
| 2024-06-30 ~ 2024-07-06 | 1,941,104 |
| 2024-07-07 ~ 2024-07-13 | 2,172,525 |
| 2024-07-14 ~ 2024-07-20 | 1,360,666 |
| 2024-07-21 ~ 2024-07-27 | 1,058,930 |
| 2024-07-28 ~ 2024-08-03 | 847,469 |
| 2024-08-04 ~ 2024-08-10 | 995,172 |
| 2024-08-11 ~ 2024-08-17 | 875,628 |
| 2024-08-18 ~ 2024-08-24 | 847,034 |
| 2024-08-25 ~ 2024-08-31 | 995,962 |
| 2024-09-01 ~ 2024-09-07 | 879,819 |
| 2024-09-08 ~ 2024-09-14 | 952,743 |
| 2024-09-15 ~ 2024-09-21 | 945,273 |
| 2024-09-22 ~ 2024-09-28 | 699,854 |
| 2024-09-29 ~ 2024-10-05 | 572,819 |
| 2024-10-06 ~ 2024-10-12 | 831,597 |
| 2024-10-13 ~ 2024-10-19 | 880,523 |
| 2024-10-20 ~ 2024-10-26 | 976,225 |
| 2024-10-27 ~ 2024-11-02 | 1,332,510 |
| 2024-11-03 ~ 2024-11-09 | 1,040,035 |
| 2024-11-10 ~ 2024-11-16 | 1,372,857 |
| 2024-11-17 ~ 2024-11-23 | 1,555,666 |
| 2024-11-24 ~ 2024-11-30 | 1,683,505 |
| 2024-12-01 ~ 2024-12-07 | 2,164,614 |
| 2024-12-08 ~ 2024-12-14 | 1,452,056 |
| 2024-12-15 ~ 2024-12-21 | 1,687,347 |
| 2024-12-22 ~ 2024-12-28 | 891,806 |
| 2024-12-29 ~ 2025-01-04 | 1,227,869 |
| 2025-01-05 ~ 2025-01-11 | 1,436,610 |
| 2025-01-12 ~ 2025-01-18 | 1,380,199 |
| 2025-01-19 ~ 2025-01-25 | 1,148,149 |
| 2025-01-26 ~ 2025-02-01 | 1,712,947 |
| 2025-02-02 ~ 2025-02-08 | 965,650 |
| 2025-02-09 ~ 2025-02-15 | 1,336,110 |
| 2025-02-16 ~ 2025-02-22 | 1,582,527 |
| 2025-02-23 ~ 2025-03-01 | 1,611,593 |
| 2025-03-02 ~ 2025-03-08 | 1,633,100 |
| 2025-03-09 ~ 2025-03-15 | 1,337,736 |
| 2025-03-16 ~ 2025-03-22 | 2,084,346 |
| 2025-03-23 ~ 2025-03-29 | 1,295,541 |
| 2025-03-30 ~ 2025-04-05 | 1,846,575 |
| 2025-04-06 ~ 2025-04-12 | 1,222,054 |
| 2025-04-13 ~ 2025-04-19 | 1,751,977 |
| 2025-04-20 ~ 2025-04-26 | 1,201,983 |
| 2025-04-27 ~ 2025-05-03 | 1,557,316 |
| 2025-05-04 ~ 2025-05-10 | 1,023,420 |
| 2025-05-11 ~ 2025-05-17 | 991,368 |
| 2025-05-18 ~ 2025-05-24 | 1,012,383 |
| 2025-05-25 ~ 2025-05-31 | 888,963 |
| 2025-06-01 ~ 2025-06-07 | 658,676 |
| 2025-06-08 ~ 2025-06-14 | 660,091 |
| 2025-06-15 ~ 2025-06-21 | 1,239,397 |
| 2025-06-22 ~ 2025-06-28 | 954,757 |
| 2025-06-29 ~ 2025-07-05 | 1,133,468 |
| 2025-07-06 ~ 2025-07-12 | 1,294,998 |
| 2025-07-13 ~ 2025-07-19 | 1,100,804 |
| 2025-07-20 ~ 2025-07-26 | 896,240 |
| 2025-07-27 ~ 2025-08-02 | 1,938,340 |
| 2025-08-03 ~ 2025-08-09 | 1,506,357 |
| 2025-08-10 ~ 2025-08-16 | 1,210,673 |
| 2025-08-17 ~ 2025-08-23 | 1,439,766 |
| 2025-08-24 ~ 2025-08-30 | 1,634,383 |
| 2025-08-31 ~ 2025-09-06 | 1,140,570 |
| 2025-09-07 ~ 2025-09-13 | 1,941,436 |
| 2025-09-14 ~ 2025-09-20 | 1,434,529 |
| 2025-09-21 ~ 2025-09-27 | 1,698,141 |
| 2025-09-28 ~ 2025-10-04 | 1,935,052 |
| 2025-10-05 ~ 2025-10-11 | 1,794,947 |
| 2025-10-12 ~ 2025-10-18 | 1,574,501 |
| 2025-10-19 ~ 2025-10-25 | 1,333,031 |
| 2025-10-26 ~ 2025-11-01 | 1,421,341 |
| 2025-11-02 ~ 2025-11-08 | 1,437,538 |
| 2025-11-09 ~ 2025-11-15 | 1,416,303 |
| 2025-11-16 ~ 2025-11-22 | 2,276,121 |
| 2025-11-23 ~ 2025-11-29 | 1,624,215 |
| 2025-11-30 ~ 2025-12-06 | 2,766,105 |
| 2025-12-07 ~ 2025-12-13 | 1,653,819 |
| 2025-12-14 ~ 2025-12-20 | 1,813,977 |
| 2025-12-21 ~ 2025-12-27 | 1,497,594 |
| 2025-12-28 ~ 2026-01-03 | 1,230,485 |
| 2026-01-04 ~ 2026-01-10 | 1,665,876 |
| 2026-01-11 ~ 2026-01-17 | 1,559,739 |
| 2026-01-18 ~ 2026-01-24 | 1,812,846 |
| 2026-01-25 ~ 2026-01-31 | 1,272,827 |
| 2026-02-01 ~ 2026-02-07 | 2,461,468 |
| 2026-02-08 ~ 2026-02-14 | 1,987,467 |
| 2026-02-15 ~ 2026-02-21 | 1,439,890 |
| 2026-02-22 ~ 2026-02-28 | 1,435,221 |
| 2026-03-01 ~ 2026-03-07 | 1,468,423 |
| 2026-03-08 ~ 2026-03-14 | 1,199,771 |
| 2026-03-15 ~ 2026-03-21 | 1,291,831 |
| 2026-03-22 ~ 2026-03-28 | 1,029,396 |
| 2026-03-29 ~ 2026-04-04 | 1,471,604 |
| 2026-04-05 ~ 2026-04-11 | 1,946,495 |
| 2026-04-12 ~ 2026-04-18 | 834,803 |
| 2026-04-19 ~ 2026-04-25 | 536,800 |
| 2026-04-26 ~ 2026-05-02 | 397,540 |
| 2026-05-03 ~ 2026-05-09 | 549,259 |
| 2026-05-10 ~ 2026-05-16 | 687,006 |
| 2026-05-17 ~ 2026-05-23 | 802,779 |
| 2026-05-24 ~ 2026-05-30 | 579,651 |
| 2026-05-31 ~ 2026-06-06 | 602,888 |
| 2026-06-07 ~ 2026-06-13 | 883,122 |
| 2026-06-14 ~ 2026-06-20 | 899,817 |
| 2026-06-21 ~ 2026-06-27 | 722,035 |
| 2026-06-28 ~ 2026-07-04 | 546,675 |
| 2026-07-05 ~ 2026-07-11 | 520,494 |
| 2026-07-12 ~ 2026-07-18 | 394,794 |
| 2026-07-19 ~ 2026-07-25 | 492,315 |
| 2026-07-26 ~ 2026-08-01 | 422,942 |
| 2026-08-02 ~ 2026-08-08 | 473,010 |
| 2026-08-09 ~ 2026-08-15 | 431,398 |
| 2026-08-16 ~ 2026-08-22 | 417,121 |
| 2026-08-23 ~ 2026-08-29 | 311,998 |
| 2026-08-30 ~ 2026-09-05 | 418,964 |
| 2026-09-06 ~ 2026-09-12 | 558,423 |
| 2026-09-13 ~ 2026-09-19 | 536,029 |
| 2026-09-20 ~ 2026-09-26 | 575,040 |
| 2026-09-27 ~ 2026-10-03 | 483,430 |
| 2026-10-04 ~ 2026-10-10 | 580,001 |
| 2026-10-11 ~ 2026-10-17 | 514,097 |
| 2026-10-18 ~ 2026-10-24 | 458,966 |
| 2026-10-25 ~ 2026-10-31 | 398,303 |
广告位竞争难度趋势
- 最新值
- —
趋势数据见下方明细
查看公开周数据
| 日期 | 竞争难度 |
|---|---|
| 暂无数据 | |
近14天搜索结果ASIN数量
329
近14天出现的ASIN数 / 最近一次抓取的位数
- 自然
- 199 / 48
- SP
- 0 / 0
- SB
- 117 / 25
- SBV
- 30 / 6
- AC
- 1
- OOR
- 0
- SOR
- 0
运营宝典 
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